Selling To Customers Through ‘Shoppable Videos’

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Everyone knows online video can be a great way to market businesses and products, but some businesses are finding that it can be quite beneficial for actually selling products. “Shoppable video” is a trend that has been slowly rising for several years, but new capabilities from a variety of platforms indicate that it could be poised to become much bigger.

Is video already a part of your marketing strategy? Is it part of your selling strategy? Tell us about your efforts in the comments.

“Retail video brings merchants’ products to life in a way that only e-commerce video can, often resulting in higher customer satisfaction and higher retail sales conversion,” says video marketing news blog ReelSEO.

YOUTUBE FOR SHOPPING

Greg Jarboe writes on the site that YouTube Shopping is the new window shopping and that “unlike the mall, YouTube never, ever sleeps.” He cites data directly from Google claiming that one third of all shopping searches happen between the hours of 10PM and 4AM.

A couple months ago, Google announced that it is extending its product listing ads (PLAs) to YouTube with TrueView for Shopping, its new format that lets businesses run product ads with related videos.

“Whether it’s watching a product review or learning how to bake a soufflé, we look to video in countless moments throughout to the day to help us get things done,” Google said in a blog post. “We call these micro-moments – when we reflexively turn to our devices to learn more, make a decision, or purchase a product.”

It said it launched TrueView for shopping to “connect the dots between the moment a person watches a video and the moment they decide to make a purchase,” while also making it easy for viewers to get more info on the business’ products with the option to click to buy. (view image)

With these ads, businesses can showcase product details and images, and users can click and purchase from a brand or retail site from within the video ad. The option is available for TrueView in-stream video ads, and works across mobile, desktop, and tablet. 50% of views on YouTube come from mobile.

The ads are integrated with Google Merchant Center, so you can connect campaigns with a Merchant Center feed to dynamically add products and customize ads through contextual and audience signals such as geography and demographic information. (view image)

“Brands that have participated in our early tests of TrueView for shopping have seen strong results for driving interest and sales,” Google noted in the announcement. “Online home goods retailer Wayfair, for instance, saw a 3X revenue increase per impression served when compared to previous campaigns. And beauty retailer Sephora took advantage of this new ad format to drive +80% lift in consideration and +54% lift in ad recall, and an average view time of nearly two minutes.”

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6 Things to consider implementing open-source software

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open-source

As open source becomes popular many organisations employ wide array of open-source applications, APIs and code in use today – be it infrastructure and application layers, or in development frameworks and simply the GitHub repositories.

As a applications developer and infrastructure teams you can come under increasing pressure due to organisations rush to develop new services for customers, comply with growing amounts of industry regulation, or simply strive to meet the needs of the information generation.

open-source

Here are six things these technical leaders should consider around open-source software.

1. New governance frameworks and policies are required for open-source platforms

Unlike traditional app/dev environments, open-source platforms move at a greater pace and with a very different model for iteration and improvement. Traditional governance and security for these environments would limit the benefits of agility you might hope to get from going down this path.

From security, to support, to indemnity, the challenges of managing open-source code in an enterprise context requires a different set of considerations.

2. The ‘packaged’ open-source model deserves consideration

Whilst a packaged version of an open-source platform from a vendor brings significant benefits – of documentation, versioning, integration points, feature road-maps, support and beyond – there is a trade-off in terms of lag between new community releases and new packaged releases that technical leaders are wary of.

Proper evaluation is needed – with true open-source projects there is total visibility (and community engagement in) resolving bugs and adding functionality. Once a vendor puts its wrap on a set of code, this transparency is lost to some degree.

3. The culture and mindset of the app/dev team must be hungry

The mindset for open-source development is one of entrepreneurial hunger. It’s one of identifying problems and building solutions. More conventional teams might live in denial of these possibilities and prefer to look at the limitations and capabilities of traditional environments, rather than see those limitations as problems that can be solved with code in an open-source context.

4. A greater context of collaboration is required within the app/dev, security and infrastructure teams

With technical delivery for what might be classified within the ‘open source’ umbrella split across a potentially diverse set of teams – like desktop, servers, applications, analytics and security – greater collaboration between the teams is needed to ensure the security and effectiveness of the approach.

If the cost of short-term agility is a long-term cost burden for maintenance, the books may not balance. By working together, however, a more complete set of benefits can be delivered.

5. There is more external consulting support for open source emerging every year

As open-source platforms from the likes of Linux, Cassandra and Hadoop grow in sophistication – and as potential applications grow in data-rich, application-hungry businesses – more traditional outsourcers and IT consultancies are developing specialist propositions around supporting businesses with their apps in these environments. This provides a degree of assurance and resilience to those who need it.

6. Open-source community contributions and the talent conundrum

To attract talent to the developer pool, organisations need to be contributing to the open-source community. But some organisations can’t allow their developers to do this, due to concerns about giving away intellectual property or exposing the possibility of breach that may emerge if they write up code that is potentially vulnerable.

This is the challenge for technology leaders – to find the best way to contribute to the community whilst maintaining integrity and compliance, such that they can win the best talent.

Courtesy from Wai Hung Wan, EMC edited by Jamal Panhwar

MTS India is adopting open source software to cut costs

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mts-india

mts-indiaNEW DELHI: MTS the combination of Reliance Communications (RCom) and Sistema Shyam Teleservices, are increasingly adopting open source software as it helps them significantly cut costs.

The two telcos say using open source software allows them flexible options for their networks to meet demands for new services besides freeing them from high licensing costs related to proprietary software.

“The implementation has brought down the need for licensing of software as well as the manpower requirement that has to be actually trained by these IT partners of ours,” said Alpna J Doshi, chief information officer at RCom. She said sustaining licensed software is costly.

Open Source software are commonly free with availability of the source code for the community, adopter and end user to study and modify as per their needs.

Proprietary software typically prohibits access to modification of the source, and are usually available through licensing which comes at a cost.

Both RCom and MTS are using open-source software for their Business Support Systems (BSS) like billing & CRM, data and voice value-added services, applications, tele-databases and Virtualization of the server system.

MTS India chief information officer Rajeev Batra said freeware, or open source software, has helped the company reduce development plus applications management costs.

If put financial value to open source (replaced with packaged software), then it can be estimated to be around 20% of the overall software cost within MTS India, he said.

Rcom’s Doshi said roughly 20% software within the company are open source and that mass scale adoption of such software would happen over the next two years. “Mobility and fault management applications which are currently on remedy perhaps can be migrated to open source, as industry evolves and matures enough to have higher level of maintenance,” she said.

Their move comes at a time when the central government has mandated that all of its software requirements should be met through open source. In cases when proprietary software is adopted, the concerned department needs to justify the reasons for the same.

Top telecom operators Bharti Airtel, Vodafone India and Idea Cellular declined to participate in the story.

Analysts reckon that open source is a step in right direction for telcos as it helps them achieve faster time-to-market, significant reduction in principal expenses and stronger mobility offerings.

Sanchit Vir Gogia, chief analyst & group CEO at Greyhound Research, said the prime benefit of adopting open source approach for telcos is that such software can be altered as per the outcomes required.

10 Big Mistakes On Social Networking Sites

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Join Social Networking site to get a lots of traffic – This is the first advise given by the Search Engine Optimizer to new comer. ” Joined almost every social networking site, still not able to register significant changes”. So why these SEO Gurus all the time say off page optimization can change the fate of your blog/site.

Take care of these 10 mistakes and check which one is yours, if you thing none of them is committed by you or your Search Engine Optimization Company, rest assured – You are a lucky guy. Traffic and revenue is coming to you just wait…………..

Mistake #1 : Lack Of Activity

A lot of people carry the misconception that all one needs to do is sign up for a social media site, and the flood gates of self-promotion will open wide. But nothing could be further from the truth! You must be active on your social media site in order to attract attention to anything you may be promoting.

Otherwise, the site’s members will have little or no information about you,which will render your exposure all but non-existent. The best way to avoid falling victim to this problem is to simply take the time to log in each and every day, and take advantage of the site’s features by searching for people, topics, or articles that you find interesting. Additionally, it’s important to post updates about yourself as often as you can.

This practice helps to ensure that you maintain a level of interest about you among the site’s members. By staying active in this way, you magnify interest in you, right along with awareness about the product, service or concept you are promoting. Be active, or risk being invisible!

Mistake #2 No Connections Or The Wrong Connections

The right connections are very important in order to achieve success from using a social networking site. You must have friends, a lots of friends and you must have connections. Without friends and connections, it will be impossible for people to learn about you. Have you noted that – friends and Connections

You know, the best way of marketing is almost always through word of mouth, so the more friends that you have, the more popular you look and by association, your message can be distributed far more effectively.

In fact, I have seen many social networking sites where people may have thousands of friends, and because of their connections, they are spreading relevant information about themselves throughout all of their friends on their social sites whenever they send an update.

This makes for a much broader awareness of what is going on with whatever company or service you are trying to market. Being active is crucial as we pointed about above, but if you are active and you have no friends, then you might as well be talking to yourself.

So you want to make sure that you are bringing on new connections as often as possible, that you’re sending friend requests, and once you send those friend requests, that you grow your relationship with your connections as much as you can. After all, having a friend that doesn’t know about you is the same as not having a friend at all.

Mistake #3 No Profile Picture
When you sign up for a social site, depending upon what it is that you are marketing, you’re likely to find it beneficial to include a profile picture. Not a cartoon image, not a flyer picture, or any kind of thumbnail image.

You need to have a picture of yourself. People like to converse with people they can see, and having a picture of yourself posted helps site users to feel the real person behind your social site profile.
Once you’ve made the decision to include a profile picture, make sure that it is going to be equal to whatever it is that you are marketing. If you are a lawyer, you want to make sure that you’re dressed for the part by wearing a suit in your photo. If you are a teacher, a business casual look may be more appropriate.
If you are somebody that works from home, then your style of dress should reflect a work from home atmosphere. Most importantly, make sure that your picture is tasteful and looks professional.
There’s nothing like a bad profile picture to turn somebody off very quickly from one of your friend requests. It is important to include a profile picture, and if that picture is going to do its job for you, it has to put you forward in the best possible light.

Mistake #4 No Information About You

When you sign up for a social networking site, please take the time to fill out the information about yourself. Taking the time to do this immediately makes you more sociable and related. People like to know your likes and dislikes, from your favorite movie, book, or hobby, all things that are especially important if you are marketing materials that you might produce.

If you are promoting a book, you would want to say your favorite book, of course, is your book! These approaches bring more awareness to the products that you are marketing. If you fail to include information about yourself, you are more likely to be rejected when you send out friend or connection requests.

The more information that you provide, the better, in as concise and simple a way as possible.

Mistake #5 No Website Links

If you are trying to promote any kind of service that you do on the web, and you’re not linking back to your personal website, then what is the point of being on the social site? Make sure that you provide website links within every social site that you sign up for.

Do it wherever the opportunity exists, including (when you obtain permission) on your friends’ home pages or where status updates are posted.

Always include your website link, no matter where you are on that social site. This will create a better listing for you on search engines, and it will also create a buzz to encourage people to visit your site.

Mistake #6 No Feedback From Other People

If nobody is leaving comments on your social site pages, you may find that the image of your business will suffer. The best way to encourage feedback on your own social site pages it to leave comments on other people’s pages so that they can respond back to you, thus creating increased communication involving you.

You might try complimenting others about what you learned from their business when you met them at a networking event, for example. It is always important to have feedback on your social site pages, if for no other reason than to ensure the best word of mouth advertising you can get.

So, when somebody comes to your social site and sees that you have wonderful feedback from an event that you attended, or something that you have done or sold, it elevates your credibility in their minds. This advances the confidence people have in your products, as there are few endorsements more powerful than seeing a little bit of positive feedback from somebody else.

So remember, always stay active, and be sure to leave many comments on the social sites of others so you can maximize feedback to your own site profile.

Mistake #7 Non “Attractive” Profile

To put it quite simply, what I mean by this is to make sure that you dot all your I’s and cross all your T’s. It’s very important to ensure that your social site is well put together. For example, on many social site outlets, you are able to create your own backgrounds or even your own custom layout.

If that kind of flexibility is available to you, make sure that you use it wisely to keep the look of your pages clean and tasteful. Avoid the tendency to overdo it by having too much going on with your backgrounds or “busy” themes, and go for the uncluttered look (you might try “thinking Google” in this regard).

Less clutter means more readability, which ultimately brings more attention to your social site and therefore, to you.

Mistake #8 Too Much Going On

I have seen too many people that sign up for social sites for the purpose of marketing their business in small price make one central and often-repeated mistake: they mix too many social site features with the business elements on their profile pages.

If you are using your social site for marketing your business, then make sure to show your visitors that you are a business minded person. Don’t confuse your message by signing up for things like trivia games such as Mafia Wars or The Dating Game.
You want to make sure that you are keeping your look as professional as possible, keeping in mind that people will clearly notice what it is that you do on your site. So, if you’re trying to market that you’re a lawyer a doctor, or a network-marketing expert, you want to be careful about overusing the non-essential social site features that you join.

Again, you want to show that you are very professional, that this is your business, and that you excel in your field of expertise rather than social site pastimes or contests. Too much mixing of business and pleasure can serve to turn someone off immediately, so do your best to keep it simple and keep it all about business.
If you want to take advantage of the entertainment aspects social sites offer, then consider having two separate social sites – one strictly for your business, and one for your personal use.

But be careful, because some people may be of the type to research both your personal site and your business sites, so be cautious about what you post. Personally, I favor keeping everything that I do on my social sites completely business related.

Mistake #9 Impersonal Communication

Sometimes, people will create a social site and just send bit quotes, back to back. A better approach is to ensure your communication is specific and related directly to you, such as pointing out something interesting you did during the day or something relevant about your business.

You always want to be sure to reinforce the fact that there is a real person behind this social site and not just some robot creating random or irrelevant things.

Make sure that your site gives your visitors a feeling of comfort, so that when they come to your site they see a real person doing real things. This helps to keep your site personable, and thus enhances the likelihood that people will want to return for updates about you on a regular basis.

Mistake #10 Too Much Spam From Your Profile

Please take note, Social networking sites are not designed to facilitate freely spamming people with your idea, your event or your business. Be careful to avoid the appearance of spam with your marketing efforts so that your visitors don’t get the wrong impression about what it is that you are trying to accomplish.

Spam is a big turn off factor, as social networking sites are designed to create relationships and promote networking rather than becoming an overwhelming, 24-hour source of nothing more than commercials and sound bytes.

Accordingly, your mission should be designed to create relationships, maximize networking opportunities, and foster new friendships, so that down the line your status updates and site activities will come to be positive things that people associate with about you.

There is no need to add gimmicky lines, or any kind of false information, to bring more attention to your social site. In fact, these things only serve to leave a sense of distaste with your visitors, so work hard to set yourself apart from the gimmick masters and spam producers.

You will find that your thoughtful and expressive site will be a refreshing break from the day-to-day avalanche of advertising spam people have to contend with. And that break may be just the one you need to put your business firmly at the front of your visitors’ minds.

Conclusion
In my experience, there are many factors that limit or reduce the effectiveness of a social media website presence. By avoiding these “top ten” common mistakes, you’ll be well on your way to presenting yourself in a constructive and profitable way.

Tags: bookmarking, Off page Optimization, off page optimization tricks, rakesh, SEO, social media

Most Important SEO Factors For a Good Website

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If you have your own website, you must want to get more and more visitors for your website and must fight for getting top rank in search engine like Google, Yahoo and MSN. When you get more and more visitors, your earning from the website will also goes on increasing. But there are certain crucial techniques by which you can place your website at high in search engine result pages. If you are aware of these factors, your website will play a crucial role in SEO world. To help every website owner, here are some important and most influential SEO factors that will build a successful presence in the search engine result pages. When you put them into your website, you will find a dramatic improvement in Google rankings.

USE KEYWORD ANYWHERE IN YOUR TITLE TAG: Keyword research is one of the crucial factors in search engine ranking. So, start with a good keyword research. Each page must have a unique title tag which describes what the page is exactly about. The title tag of the website must be easy to read and must be well written to bring more traffic. The keyword must be placed into the title tag, so that the readers can easily understand what the web page is about, but keyword should not be keyword stuff. If your website is for your local customer, then must include locality in your title tag. Concentrate on keyword that will help you for good ranking is google search engine and try to place this keyword at the beginning of the title tag.
USE KEYWORD FOCUSED ANCHOR TEST FROM EXTERNAL LINKS: Inbound links are crucial from other domains. These inbound links with your keyword as an anchor text are much better. They have great importance in SEO.
EXTERNAL LINKS RELEVANCY: Quantity as well as quality of the external links matter greatly. Links work as a vote and more links mean more votes, more links otherwise mean your page will get more popularity in Google ranking. Three relevant links from most popular websites is much better than 40 links from unrelated low-ranked sites.
UNIQUE AND FRESH CONTENT: Content is the king for all websites. If your content is good enough, this will read by more and more readers, this means that you are achieving more and more traffics. More traffic means your website is ranking good in search engine. Duplicate content lowers your web page rank. For good ranking in search engine add content on regular basis. Search engine works as a hungry children and hunger for good and fresh content with ample of information. So, add fresh and information rich content and by adding of viral aspect and plenty of best quality incoming links and you will get yourself an authoritative page and must rank well.
USE KEYWORD IN DOMAIN NAME: Add your keyword in your domain name which will give you a great SEO rank and ease your competition. New content for a domain which already has a strong presence in internet must value more by search engines like Google, Yahoo and MSN.

USE KEYWORD IN THE BODY TEXT: Use keyword 2-5% in your article and this repetition of keyword(s) throughout the content tells Google about the page and how relevant is the keyword for a particular search term, but do not overdo it. For good impression of the content bold the keyword(s).

Other important factors which help a website in good ranking are-
• Diversity of your link sources;
• Use keyword in H1 header tag;
• For internal links keyword in the anchor text;
• Use keyword in the page URL;
• Existence of the Meta description tag etc.

How SEO will be benefited from the strong relation between CX, UX and SEO

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Are you a SEO expert? Working in an agency or like to work in-house! Then you are suppose to working with people who mainly focused on CX (customer experience) or UX (user experience). In future, the role of CX, UX and SEO will increase to fulfill the growing demand of them. CX, UX and SEO can be defined in three ways like-

• Customer Experience: It focuses mainly on business goal and emphasizes on both online and offline entire customer journey.

• User Experience: This experience mainly focuses on user goals and emphasizes on the digital journey of the customers upon their arrival to your own website or digital experience.

• Search Engine Optimization: Search Engine Optimization combines business goals as well as user goals and emphasizes on the digital journey of the customers before and after their arrival to your website.

A SEO expert achieves great benefits from the best understanding of the role and motivation of CX and UX partners he/she works on regular basis.

Role of CX in driving traffics: When you understand what makes CX counterpart tick, you must gain an opportunity to become more successful to drive perfect and potential customers to your website. CX mainly concerned with all business goals and ensure that the customer must achieve them. You will obviously find a business-driven motivation that drives your CX counterpart when selling more of a special type of high dollar products or the increase number of positive review for a particular type of product that the companies have produced. CX helps a SEO to determine how to focus your business efforts, new opportunity and unique solution. By understanding the business goals of CX, you can easily understand what to tackle and how to do that.

Role of UX in driving traffics: When you understand the main driving factors of your UX teammates, you can help ensure the potential customers you drive to your digital platforms have a pleasant experience. UX is mainly concerned with the users experience on the site and how they are able to find the information which is important to accomplish vital tasks. An UX professional leans on real users data by means of qualitative methods like user tests or focus groups. To make an expert decision and works like an UX expert, the UX partners apply a special type of matrix and using this matrix, you can make excellent changes in on-page elements of SEO strategies. Understanding things like scroll depth data or heat map help to prioritize that what type of contents or on-page elements are indeed very important to users. Qualitative data (like user tests) helps to decide how content or navigation should be structured to prevent users from their poor experience. If you be able to provide users with more positive experience, then you will certainly be able to reap the benefits of search engines.

Lastly, the more knowledge you will get about this system, the better will be your SEO and you will be able to drive more traffic that helps your webpage to rank better.

Why YouTube Is The Best For Online Earning

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With the advancement of internet people finds many routes of earning from online. When you search for internet, you will find dozens of ways of earning like earning from blogging, earn from YouTube, earning from eBook revenues etc. But earning from YouTube will give you different path. This is the most lucrative and charming in this moment.
YouTube Earning is the first online money option: It certainly becomes an actual dilemma when people choose to make online money as his basic source of income. Almost all of them accept blogging as their primary option and try for it. They choose this trend because they are lured by real high CPC values of Keywords used in blogging. Then why not try this YouTube? YouTube is certainly a simple option to earn a lot of money online and this is true that YouTube sometimes can give you more than that of blogging, you are using to earn money. And this is really true in the first phase of your stride in the world of online earning. Now check what is the potential and benefits you may get from YouTube.
No need for domain and hosting money: One of the biggest advantages of earning money from YouTube is that it requires no money to buy any domain or hosting. Then without spending single money, you can earn from your YouTube channel. Your channel name reflects your presence in YouTube. After monetizing your channel, you can upload your videos. When you upload videos visitors/ viewers will see these videos. YouTube never demands a single penny to upload videos and without spending any money, you may able to earn money. After monetization when you upload videos, You Tube will place Ads on each and every video. Revenue that YouTube will earn, will share with you as percentage basis.

You can earn money from the very first day on YouTube: One of the most interesting things about YouTube is that, from this channel you can earn money from the very first day by uploading videos. You can simply create a YouTube account and start uploading videos. Remember that your videos will not violate terms and conditions of YouTube and AdSense. Your videos may be on travel, or may be on education related or anything else. When your videos view will go on increasing you will be able to earn money. More view means more money. Viewers are sometimes may be your subscribers. When your subscriber level goes on increasing, your income level will also increase.

AdSense Approval for YouTube earing is necessary: Adsense approval is very important for earning money from YouTube because google Adsense will pay you for ads that are running in your YouTube channel. But one thing you must remember that if you apply for Adsense approval it will take more than 6 months to get. However, it is quite simple when you apply through YouTube. You can also add your blog/website to this account; once when you think you have fulfilled all criteria to achieve approval from this site. So, just spending no money, you can earn sufficient amount of money from YouTube.

How To Earn From You Tube

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If you want to earn millions of dollars in every month, then You Tube is your perfect choice. You Tube is one of the most popular video sharing sties in the world. The site allows its users to upload, share and view videos. Available contents in YouTube are TV clips, video clips or short original videos, music videos, video blogging or educational videos. Most of the contents have been uploaded by individual, but some media houses like BBC, CBS, Vevo and other organizations shares some of their content/videos via You Tube. If you be a registered member, then you may upload videos and by maintaining some guidelines you may also some money. To earn from You Tube, you have to follow these simple steps-
Set up your You Tube channel: Your channel is nothing but your personal presence on the You Tube. When you create a You Tube account, you will find one channel attached with this account. To set up a You Tube channel follow these steps-
• Create your account and add keywords to help people to find your channel. You can do this by navigating the ‘Advanced section’ of You Tube Channel Settings. Remember that your keywords must be relevant to your content.
• Your keyword must be short and original so that everyone can easily remember your channel.

Add content: Upload high quality content but remember it should not be very long. Upload videos on regular basis and try too make each video better than that of the previous one. Try to improve video quality by using better editing software or by using better camera. By uploading videos on regular basis you can help hold more audiences. If you add content on regular basis, people will show interest to subscribe your channel. Use tags of your videos with key words which describe the content and also writes an eye-catching description. These will help your channel to drive people to your channel.

Gain an audience or subscribers: When your channel drives more audience number of views of ads will increase and it will help you to earn more money. Building an audience will lead to increase your monetization. If your content is good enough, your subscribers’ base will goes on increasing. To get more audience share your videos with Twitter and Facebook. Respond viewers’ comments because it will help you to create a community.

Monetize your videos: You can earn money only when you will be enabling to monetize your channel. Monetization means you are allowing your channel to place ads and this also means that you have acknowledged that your video is not copyrighted. By using monetization tab you can monetize your channel. When you monetize your video, you will find a dollar sign next to your video.

Setup Google AdSense: You can now setup Google AdSense from AdSense website. You need a PayPal or a bank account and also a valid mailing address when applying for Assense. You will gain money through per ad click and only smaller amount per view. Check for analytics to verify your performance level.

Market your videos elsewhere: To increase your views marketing is necessary. Make a website or blog and post your videos, share the links on the internet. With all these you will be able to increase your viewers.

Become a YouTube partner: YouTube Partners means you are a member of YouTube. At any time you will apply for YouTube partnership through YouTube Partner page.

When you follow these steps, you can easily earn more money from your YouTube Channel.

How to be rich from internet

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Do you want to earn some extra amount of money and also want to change your life style? Do you think how it is possible? If you want to earn extra amount of money without disturbing your regular routine, then internet is the best route for you. In this advanced technology based world, internet is one of the main ways of development. There is no way to move ahead without the use of internet. Internet is not a source of communicating with others; it is the source of earning too. The main source of income comes from is outsourcing. You can do everything with internet. If you have sufficient amount of professional skills, then you are the right person for earning from internet. But, don’t frustrate if you do not have professional skill. With your little knowledge in internet, you may earn handsome amount of money.

Ways of earning money: There are many ways of earning from internet like writing content or blog or content, building a website, doing online freelancing job, building software, making apps. If you are not comfortable with these jobs, then go through this article. Here, you will find many ways of earning from internet. This article is designed with many clues about how to earn money with internet. Working with internet is as simple as water. No excellent writing skills, no advance knowledge, and no PHD is required for this purpose. Just share your thoughts with internet and earn money.

Earn from internet with less qualification: Here are some ways of internet earning that require less qualification-
Paid Surveys: There are so many big brands in the market that would wish to hear your decision about their products. They are ready to pay for your valuable decision or valuable information. There are many paid survey site that work as an agent that help you by communicating letting with companies by sharing your opinion through online surveys. These companies always welcome your positive or negative opinion and pay for that opinion. Just share your opinion and earn money. But never underestimate your opinion; be serious about your opinion.
PTC Work: PTC is also another way of online earning. With your little knowledge about internet you can easily do this type of work. PTC means paid to click. The name shows if you click, you will be paid. When you open this type of website, you will find many advertisements about many companies. When you click these advertisements, means you have seen their advertisements and for that they will pay you.
AD Posting Work: If you want to earn money by doing simple work with your little computer knowledge, then AD Posting is perfect for you. This is as simple as PTC work. In case of Ad Posting jobs you to post advertisements on some free classified websites. The main purpose of job is to promote companies products through online and their websites. If you know how to surf internet quickly and able to do copy & paste of text matter, then you are the right candidate for this job. This AD posting job is a great idea for you if you wish to earn some money from internet. This AD posting job is a reliable job through you can you may make a carrier of your own. This type of work is mainly project basis and from each project you may earn $2-$5 per project. This type of work follows various kinds of payment methods like PayPal or direct bank transfer or check. You may earn your payment once or twice a month.
Website Content writing or blog writing job: Content is the king of any website. A website becomes attractive when its content is attractive. There are plenty of content writing works are available in internet. A website content writer is a person who specializes in writing relevant content for websites. You have to write content in such a way that attracts and retain readers on a website. Content written for a website must concentrate on a particular topic. You must write content in such a way that it should be easy to read and offer information that is easy to understand. There are many clients who provide content writing jobs on regular basis. By writing content you may earn good amount of money in every month. You can get your payment through online transfer by Paypal. Writing may be of different types like article writing, web content writing, product review writing, academic content writing, essay writing, press release writing etc.
Earn from YouTube: You may also earn money with You Tube too. Earning thousands of dollars from You Tube is not a story at all. If you have strong subscriber base, you may earn a lot of money from here. If you upload videos or photos and monetize them, you may expect a regular earning from YouTube.
Forum posting job: Posting a forum is also a great way of earning money online. There are many forum posting websites, where by posting forum you may earn money. Forum posting is an important stance to boost up SEO efforts. Forum posting in right way can drive massive traffic for a website. So, by posting forum, you may earn a handsome amount of money.
Earn money by Affiliate marketing: Affiliate marketing is an online advertising process that allows an online based business to affiliate themselves with web site through affiliate programs. Affiliates help to make money by generating sales or leads or traffic for the Merchants business. A merchant is a person who sells goods and services online. By affiliate programming you may also earn money from online.
Apart from all these online income system, there are also other ways too from where you can also earn money. Some of these are- income from google adsense, income from reading e mail, buy selling domain, by selling photos, by doing micro jobs, by CPA advertising.
There are also many such works like AD posting, viewing of videos etc that also pay you for proper work. So, try these works and money online.

SEO – what to do to keep up for the rest of 2015

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Search Engine optimization has been more tiring than 2015, it has constantly been changing, the change from desktop to responsive mobile web design, the algorithm changes etc have already made the webmasters do lot more than any year than the year 2015.

To keeep up to the pace for remainder of year, you must take an all-inclusive approach. Today’s SEO can be broken down into three key areas: 1. Technical aspects 2. User Experience, and 3. The Content of the pages. Following is a run down of each of these.

Technical SEO

Tweaking the code to make it more Search Engine friendly is very important, Performing strong keyword research is key for this step, because those keywords will be integrated into all aspects of your website from meta descriptions to title tags. Technical SEO means making sure each and every page on your website has a clear description and gets read by Google correctly. Important elements include:

– Proper Keyword Usage: Keywords should be used (but only 1-2 times) in the following: URLs, meta descriptions, page titles, website text, ALT attribute, canonical tags and H1 tags.

– Website Errors: There should be no 404 or server errors on the website, nor should there be any duplicate content.

User Experience

User experience is key when it comes to SEO. Your website, which should be generated by designers and content creators together, needs to be easy to navigate and use. What do you want your user to do? Contact you? Purchase something? This is sometimes called “inbound marketing”, but it’s important to keep UX in mind when designing (or restructuring your website). Important elements include:

– Website Structure: Does the website structure make sense? Your site must also be optimized for mobile (or you may get docked by Google).

– Website Speed: Slow websites are bad from an SEO and UX perspective. Make sure all images are optimized and compressed and clean up any excess JS or CSS on the site.

The Content

Content is now dubbed “fat” and “thin” content, Google distinguishes between types of content on a website and social media. First, the content on your site must be “fat”, which means eBooks, white papers, strong, shareable blogs. You don’t want “thin” content which is poor guest posts and outdated text. This goes for social media as well. Your social networks all go towards your SEO, so choose what networks you want to focus on and make them great.

Another part of content is public relations. Some call this “the new link building”, but you want strong content being written about your company, linking to your site as well. These inbound links can be from press releases or stories about your company, but the stronger the source (aka where the post comes from), the stronger your website optimization will be.

SEO tactics change frequently, but these tactics will get you through the rest of this year. If you haven’t thought about some of these elements, then make sure you do before we see another Google algorithm update.